It’s okay to get personal, Etsy seller! Show the real you, gain trust and connect with your audience even better.

It's okay to get personal, Etsy seller! Show the real you, gain trust and connect with your audience even better.

My philosophy is and always will be that I can’t take all of this information with me when I’m gone. It’s my joy to be able to share and give to others something that might help them out, even in the tiniest ways.

Get Personal Etsy Seller and Build Trust

I’m not saying that you have to spill all of your secrets; unless you want to do that. But, I’m saying that there’s this thing about giving back that gives you more credibility and shows that you do care about your clients and colleagues’ success.

Your goal should always be to deliver value and top notch service, being transparent means that people will trust you.

My philosophy is and always will be that I can't take all of this information with me when I'm gone.Click To Tweet

Years of Feeling Alone

Over the years, I’ve been involved in business industries that have wanted to keep everything to themselves. It was as if you’re the competition so, “I don’t want to share anything with you.” NOTHING.

This was especially hard for me living in the Midwest as a professional photographer. No one every wanted to be that biz BFF. I couldn’t understand it. It was lonely.

Have you ever felt like that? Like, you just want to be able to bounce ideas off of others, or share your experiences and hope that maybe someone else can relate to you? I’ve felt alone as a self-employed business owner, and it sucks.

I’ve been self-employed for over 12 years and in the design and photography world almost my entire adult life. It’s taken me years to realize what I want to do. And do you want to know what that is? It’s that I want to continue sharing my knowledge with others about design and running a creative business.

By sharing and being transparent that includes my experiences, good and bad. I genuinely want to help someone else not have to fight nearly 43 years to figure out their purpose.

By building up your value and trust over time, your business will not only grow, but you’ll be happy because you’re working with clients that you love.

Being Transparent Gains Trust

I also feel like when we are transparent, we not only gain trust in others, we attract the right clients or readers to our blogs. It’s quality over quantity. And, honestly, isn’t that what we crave? We want to work with people that get us, and share the same outlook.

Be transparent in business - it's a good thing!Click To Tweet

If I can give you one take away from this, it’s to find a way to be transparent in business consistently. Don’t just do it in one blog post, or on one tweet. If you’re struggling with something, share it. You never know if someone can help you.

If you’ve succeeded in something, share it. If you have a tip for someone, share it. By building up your value and trust over time, your business will not only grow, but you’ll be happy because you’re working with clients that you love.

Being vulnerable in my business is scary. This post makes me realize it's okay!Click To Tweet
Holly McCaig

About Holly McCaig

Hey you! I'm Holly McCaig and I'm super excited to help you love and ROCK your Etsy shop. I will help you have an amazing online presence so you can build a strong business and attract more customers to your shop. Let's do this together! Let's connect on Pinterest or Instagram, k?

About Holly McCaig

Hey you! I'm Holly McCaig and I'm super excited to help you love and ROCK your Etsy shop. I will help you have an amazing online presence so you can build a strong business and attract more customers to your shop. Let's do this together! Let's connect on Pinterest or Instagram, k?

4 Comments

  1. Anna McManus on March 18, 2016 at 8:13 pm

    Working at a Fortune 200 for over 40 years, it became clear soon after starting in management that knowledge is definitely power, but only if it is shared. While that mindset occasionally backfired, overall I had the trust of industry counterparts which allowed me to execute change with North American benefits. Heady stuff. Of course, I was the tail end of boomers lucky enough to be allowed to grow within a business function to a level of uber-expertise that is no longer fashionable with today’s impatient corporate governance.

    While I suspect there will always be those who will try to unfairly leverage shared expertise, the potential benefits outweigh the risks. Keep reminding everyone!

    • Holly McCaig on March 19, 2016 at 7:52 pm

      Yep. People will do that. I’ve been there. But I honestly can say as I get older it doesn’t bug me as much anymore. Keep on sharing! 🙂

  2. Stephanie Chrystal on December 24, 2016 at 11:28 am

    Love this post! Being transparent builds trust between you and your community which I feel is vital to attracting the type of clients you would want to work with.

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