Looking to sell a digital product like an ebook or templates? Here are 10 ways to sell a digital product and my feedback on them.
Creating passive income, digital products you can sell, can significantly benefit your business financially, and provide your audience with tools that prove your expertise in your field. Looking for ways to sell digital products?
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10 Ways to Sell Digital Products
I recently shared 10 Passive Income Stream Ideas with you and how they can make your money. I touched on a few ways to sell digital products in a previous post, but I wanted to expand on them. Plus, I have a few new options for you.Here are 10 ways you can sell your digital product now!Click To Tweet
Self-Hosted Ways to Sell Digital Products
First off, there are self-hosted options for selling your digital product. Self-hosted means that you directly manage the product yourself, usually by placing on your website or blog that you host.
If you’re not looking to run an e-commerce setup, you may want to consider using the WordPress plugin, Easy Digital Downloads. This plugin is perfect if you’re selling a small handful of items and don’t need a full e-commerce platform like WooCommerce.
The cost is free for using Easy Digital Downloads. However, there are premium extensions. Upgrades include integrating your email marketing provider or payment gateways outside of PayPal. I used this platform for a long time to sell fonts and templates, but have recently opted to simply host them over at Creative Market for now.
I found it easy to set up, but it does lack some bells and whistles for design customization if you want that. If you’re familiar with coding you can update CSS in WordPress. All in all, I was happy with how it works and not having to maintain a full shopping cart system.
2 | WooCommerce
If you’re selling a decent amount of products (maybe 10 or more), then you might want to consider a shopping cart system like WooCommerce.
WooCommerce is a plugin for WordPress and is free. Again, like Easy Digital Downloads, there are premium extensions for the plugin to make order management and reporting more beneficial to your business.
I currently use WooCommerce over at my other site, Holly Pixels. If you have a larger inventory of products to sell you can go this route and control it without having to be on a third party site. It’s easy to use, but the setup might take you some time. Or, if you’re not tech savvy, you may want to hire someone to help you install and set up to your liking.
With WooCommerce, you’re running an actual store. It’s professional and easy to manage once all of the various settings are in place.
Shared Hosted Ways to Sell Digital Products
There are easy ways to get an online shopping experience in place without having to worry about all of the installs and settings that come with self-hosting.
3 | Squarespace
I know that a lot of bloggers are switching to Squarespace because of the ease of use. If you’re not tech savvy, consider Squarespace for your blog and website needs.
Squarespace offers online store templates ready to go starting at $26 a month. The designs are fresh and modern and will most likely fit with your blog theme.
You can just use the Squarespace online stores option, or add your site to it and you’ll pay a little bit more to have everything hosted with Squarespace.
If you have an established blog or website that is self-hosted but need an easy-to-manage shopping system, Shopify may meet your needs.
Shopify is a full e-commerce system that is easy to set up, but also allows you to integrate with social media so you can sell on Facebook!
With Shopify, you don’t need a lot of technical abilities to get it up and going, but you’ll pay around $29 a month for it (remember, this is in addition to your regular website/blog expenses).
5 | Etsy
I believe that the entire world is familiar with Etsy. Etsy will allow you to sell both physical and digital goods easily.
You can embed widgets into your own site, and I recommend HIGHLY to have your own blog or site. If you ever want to collect emails or stay in tune with your buyers, you need this.
The downsides to Etsy is that you cannot just add your buyers to your email list. They didn’t opt in for it, so you don’t own them. There is no easy way to stay in touch unless you beg them to go to your site to sign up for your email list.
You’re charged $.20 for every item you list on Etsy. Listings do expire after four months, so you will be charged for relisting. I recommend adding a quantity of 100 to each digital good, so you don’t have to relist too often.
When you make a sale through Etsy, you will be charged a transaction fee of 3.5% of the price you display for each listing.
6 | Sellfy
Sellfy is another option, similar to Etsy in that you are gaining exposure for selling your digital goods where other people will be searching for items.
You are opening a storefront, but unlike Etsy, your store feels a bit more exclusive to you and your business. Visitors can still search, but other store items may appear in the results.
Sellfy offers a few plans, but I prefer the Profesional as you have more bang for your buck with it. $15 a month for Sellfy and unlimited products. There is a 2% transaction fee.
But the best part is you have access to your buyers’ emails with email marketing. While you may not have the exposure of Etsy, this is a bonus!
3rd Party Ways to Sell Digital Products
I call this set of options 3rd Party because you’re not self-hosting, and you’re not using an e-commerce system. They are more of a portal that allows you to take a payment and deliver your goods via an external system.
I previously used DPD to host my brush lettering workbook, Pretty Little Letters. Because I didn’t have time to set up a system on my WordPress site, this was an easy way to sell my workbook.
You upload your digital files to the DPD site, then after you set up your pricing, description, etc., you copy and paste a button on your site or blog post that will allow the person to purchase it. DPD takes care of everything.
You are paid immediately, which I like. You simply pay a fee of $10 a month to host up to 1GB of files or 20 products. Again, if you only have a few items, this is an excellent alternative. And, I recommend DPD for hosting and delivering e-goods!
8 | E-Junkie
E-Junkie is similar to Digital Product Delivery regarding how things are set up and delivered. I used E-Junkie years ago to deliver digital scrapbooking products when I was in that industry.
Like DPD, E-Junkie is only $10 a month for up to 1GB of space or 20 products. It’s been years since I used E-Junkie, so I can’t say whether it’s better or worse than DPD.
9 | Send Owl
I’m new to this application, but it’s designed nicely! Send Owl is also similar to DPD or E-Junkie in that you just add a product and copy a code for a button to place on your site.
I think the dreamy design is a big plus for someone like me. The interface for buying is nice and super easy. No taking to another page, no redirects. It’s all right there on your page.
The cost is slightly higher than DPD or E-Junkie in that it’s $15 a month, but you get 30 products or 3GB of space. So really it’s cheaper than the other alternatives.
10 | Gum Road
Gum Road is a popular 3rd Party choice when it comes to selling and delivering digital goods. It was designed for creatives to distribute their art, music, etc.
It’s a bit more advanced than the more simple digital delivery options I have already mentioned. It provides you with a landing page where you can collect emails quickly.
You can also generate license keys for selling books or software, so it’s difficult to share your creative work. Or, offer a rental time on a product.
I’d like to think of Gum Road as a shopping cart lite. It’s not as complicated as setting up an e-commerce system, but more than just creating a product and copying and pasting a button to buy.
Gum Road starts at $10 a month and 3.5% + 30¢ per charge.
*11 | Creative Market
Duh! I love using this place to sell templates, fonts and stock photos. This is a third party site that allows you to upload and sell creative goods to your audience saving you the hosting.
With Creative Market you earn 70% of your sales. But you can also use their affiliate program to promote other products and earn money. See how I do this here.
Bonus Digital Selling Options
I’ve had a few people mention in the comments about other ways to sell digital products so I’m adding them here with links. I cannot verify them nor have I reviewed them but they are worth mentioning!